Pushpa The Rule: The Rule breaks all records!

Pushpa: The Rule, directed by Allu Arjun-Sukumar, is now in production and is already breaking box office records. This much-anticipated film will be one of the most costly ventures in Indian cinema.

Following the success of the first installment, the actor and director are said to have increased their pay. As a result, the creators have been preparing massive business agreements.

According to sources, the film's audio rights for all languages were acquired for a whopping Rs 65 crores, the highest price ever paid for any film in India.

Previously, RRR received 26cr, PS received 24cr, and Saaho received 22cr. Pushpa 2 made 65 crore, which is significantly more than prior records, demonstrating the film's popularity. Devi Sri Prasad wrote the music for the film, which stars Rashmika Mandanna as the female lead.